Intro

Are you ready to explore a world of possibilities, both at work and during your time off? Join our American Airlines family, and you’ll travel the world, grow your expertise and become the best version of you.  As you embark on a new journey, you’ll tackle challenges with flexibility and grace, learning new skills and advancing your career while having the time of your life.  Feel free to enrich both your personal and work life and hop on board!

Why you'll love this job

Team Lead, Digital Optimization Product will strive to differentiate American as an industry leader in the digital customer experience. Successful candidates will be comfortable setting clear goals and direction, developing and driving strategies, producing thoughtful analysis, delving into technical topics, and presenting to a wide range of executive stakeholders – to deliver the best digital customer experience.

What you'll do

As noted above, this list is intended to reflect the current job but there may be additional essential functions (and certainly non-essential job functions) that are not referenced.  Management will modify the job or require other tasks be performed whenever it is deemed appropriate to do so, observing, of course, any legal obligations including any collective bargaining obligations.

• Lead a team of Optimization Product Owners to develop product goals/OKRs, continuously analyze results and identify opportunities to achieve and exceed goals
• Partner with our engineering team to ensure that Adobe Target is deployed correctly across our various properties
• Help shape the vision for the optimization team, incorporating customer feedback, corporate objectives, and new technologies
• Collaborate with stakeholders and other product teams to support their goals, while ensuring the best digital customer experience
• Ensure testing and targeting plans and processes are scalable, repeatable, effective, and meet stakeholder expectations
• Use rigorous statistical methodologies to assess test performance, ensure result validity, and present outcomes in a clear, compelling manner tailored to diverse audiences

All you'll need for success

Minimum Qualifications- Education & Prior Job Experience

• Bachelor’s degree in a technical/business/quantitative field, or equivalent experience/training
• 3 years relevant work experience, preferably in e-commerce or CRO optimization
• 3 years’ experience designing, executing, and measuring a/b tests and/or personalization on digital properties

Preferred Qualifications- Education & Prior Job Experience

• Master’s degree in related field
• Experience leading an optimization team to achieve both organizational and team goals
• Experience with marketing technology tools including Adobe Analytics and Adobe Target
• Experience with usability, conversion analysis, and multivariate testing

Skills, Licenses & Certifications

• Understanding of front end & UI architecture, and how to collaborate with technical teams to launch experiments and implement winning concepts
• Strong analytical skills and experience with digital analytics tools such as Adobe, Optimizely and Google
• Proven track record in delivering products that generate substantial value
• Apply agile methodologies to align business goals with technical execution by maintaining a product backlog and translating strategic priorities into developer-ready requirements.
• High level of intellectual curiosity and comfort with ambiguity
• Ability to handle multiple responsibilities/projects on strict deadlines with minimal supervision/direction
• Can collaboratively drive teams and stakeholders with disparate goals
• Communication skills, be able to present to executive management often and in a compelling manner that emphasizes the important intersection of business and technology
• Emphasis on interpersonal skills that create an environment of trust and encourage partnership within the team and across product teams

What you'll get

Feel free to take advantage of all that American Airlines has to offer: 

• Travel Perks: Ready to explore the world? You, your family and your friends can reach 365 destinations on more than 6,800 daily flights across our global network.
• Health Benefits: On day one, you’ll have access to your health, dental, prescription and vision benefits to help you stay well. And that’s just the start, we also offer virtual doctor visits, flexible spending accounts and more. 
• Wellness Programs: We want you to be the best version of yourself – that’s why our wellness programs provide you with all the right tools, resources and support you need.
• 401(k) Program: Available upon hire and, depending on the workgroup, employer contributions to your 401(k) program are available after one year.
• Additional Benefits: Other great benefits include our Employee Assistance Program, pet insurance and discounts on hotels, cars, cruises and more

Feel free to be yourself at American

From the team members we hire to the customers we serve, inclusion and diversity are the foundation of the dynamic workforce at American Airlines. Our 20+ Employee Business Resource Groups are focused on connecting our team members to our customers, suppliers, communities and shareholders, helping team members reach their full potential and creating an inclusive work environment to meet and exceed the needs of our diverse world.

Are you ready to feel a tremendous sense of pride and satisfaction as you do your part to keep the largest airline in the world running smoothly as we care for people on life’s journey? Feel free to be yourself at American.