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Designer/Senior Designer, Digital Communications

Date: Feb 1, 2019

Location: Ft Worth, TX, US

Req ID: 25027

Location: AA Headquarters 1 (DFW-HDQ1) 
Additional Locations: None
Requisition ID: 25027 


Join us for a career with endless possibilities.

Looking for a job where a passion for innovation, a culture of teamwork, and opportunities for growth are valued and rewarded? You’ve come to the right place.


You don’t have to be an airline aficionado to join American Airlines. It takes more than cool planes to keep us ahead of the curve, and thanks to our team of behind the scenes professionals, we do just that. As the largest airline in the world, American Airlines is in the business of serving the global travel needs of our customers.  At the core of the Company is our commitment to each customer and each employee. We are dedicated to developing and delivering what our customers value and are willing to pay for. Customer-centric planning, innovative marketing, and an exceptional customer experience are supported by a cadre of talented people. 


What does it take to join us? We’re glad you asked! We expect exceptional skills in your discipline and a dedication to being the best as we relentlessly pursue our goal of being not just the largest airline in the world, but also the best airline in the world.


Fortunately, we’re building on almost a century of innovation and firsts in our industry – and we plan to continue that tradition of excellence.

About The Job

We’re looking for a creative web designer who has experience in mobile (responsive and native) design, content strategy, and information architecture to join our Digital Communications team. American is leading the industry in transforming how we connect with team members, and we want someone to help us take our digital channels to the next level.

In this role you’ll collaborate closely with other designers and developers to deliver engaging communication solutions that shape how team members connect with the company. You must have a passion for technology, a keen eye for design and enjoy crossing disciplines to deliver a more connected and elevated experience.  


Specifically, you’ll do the following:

  • Collaborate with stakeholders to develop innovative and engaging digital experiences that incorporate digital best practices as well as align with business and design goals.
  • Provide strategic recommendations on new and interesting ways to drive web engagement
  • Use innovative design styles that enhance the end user experience
  • Help lead usability testing and research; translate findings into functional improvements
  • Embrace challenges and always be looking for ways to improve the product
  • Champion American’s internal visual design and brand standards and maintain consistency and ease of use across all digital channels
  • Embrace the creative process through discovery; explore and create conceptual models, flows, sitemaps, and navigation schemes
  • Deploy content from various content management systems utilizing CSS/HTML skills
  • Look for ways to leverage innovative emerging technology to accomplish communication and engagement goals


Required Qualifications

  • Minimum 3 years experience in developing engaging web-based interfaces
  • Strong visual design skills including screen layouts, information design, motion graphics and typography
  • Experience working in a mobile first design and/or native mobile app environment with a focus in iOS and Android OS.
  • Thorough knowledge of Adobe Creative Suite, HTML5, XHTML, CSS, Javascript, jQuery, jQuery Mobile, SQL, AJAX, and PHP, and demonstrated web design skills 
  • Experience with responsive/adaptive design techniques
  • Ability to collaborate with other designers and manage a web development project from initial design concepts to implementation
  • Experience with user testing to inform design and development
  • Experience with organizing large amounts of content to deliver user interfaces that are meaningful and easy to use/navigate
  • Ability to perform in a fast-paced, Agile based, iterative environment
  • Experience working with social business or enterprise social collaboration platforms such as Lithium, Jive/Aurea, Yammer, SharePoint, or communities
  • Portfolio of work that demonstrates required skills and detailed attention to typography, color, imagery, motion, and graphic elements


Preferred Qualifications

  • Bachelor’s degree preferred
  • Experience working in Python and Swift preferred
  • Experience working with the iOS and Android SDKs preferred

Additional Locations: None
Requisition ID: 25027 

Nearest Major Market: Fort Worth
Nearest Secondary Market: Dallas

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